New Nike 20XI Golf Balls

There's a revolution coming in 2012, or at least Nike hope so as they launch their most ambitious attack on the golf market with their new

Nike 20XI Golf Balls hitting the European markets this year.

Already out in America, the 20XI is Nike's biggest move yet to try and really grab the golfing headlines, and they have spared no expense in developing what they believe will challenge Titleist's Pro V1 as the best ball in golf.

Hitting the shops in February, the 20XI comes in two models, the 20XI-X which is longer and the 20XI-S which promotes more spin, although both are set to provide both a boost in distance and spin thanks to the technology packed inside it.

Nike are certainly going all-in on this new golf ball, with their media launch event held up at Fairmont St Andrews to prove this point, and with several of the company's big-hitters present to explain just why they think they can change the world of golf balls. First and foremost it's important to understand that Nike is still a relative newcomer to the golfing world, but they have proven in other fields that they will use every piece of technology available to produce market-leading products, and this is what they have done with the 20XI.